Sekari, an international search marketing agency, created an infographic offering helpful background on content marketing for SEO. Among the tidbits of information included are:
- 92 percent of SEOs say content creation is effective for SEO, while 40 percent say white papers are effective
- Marketers spend the most time producing blog posts, social media content, and articles and guides
- 1 in 5 social media messages include links to content
- Facebook, Twitter, Google+ and YouTube are the most popular social channels for search marketers
- 57 percent of online marketers say they’ve acquired new customers via their blog
- 56 percent of marketers believe content marketing will continue to grow
To see more interesting statistics and to read tips on how to create shareable content, see the full infographic from Sekari below:
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