A new HSN.com survey shows that both wives (75%) and husbands (74%) feel they have final say on how much their families spend during the holidays.
Women typically bear the shopping duties each holiday season and spend on average more than their spouses ($360 vs. $336), according to HSN, which surveyed more than 100 random customers nationwide in October about their attitudes towards shopping.
Female respondents reported that they are more likely to participate in holiday shopping “throughout the year” (32%) than any other time. But, over 70% of respondents felt the timing of sales and displays are too early, while 22% felt the timing is appropriate and 6% felt they start too late.
Not surprisingly, the survey found that men are more likely than women to begin their shopping one week or one day before Christmas. As a result, men tend to put less thought into their holiday purchases than women and are more likely to decide based upon what they received last year.
Twenty percent of respondents decided to forget the hubbub all together and skip holiday shopping, opting not to exchange gifts. And close to 10% will do more shopping at home online, from catalogs or by DRTV due to safety concerns from the war on terrorism.
Respondents on average spend more on sons and daughters than any other individual . The top 10 recipients were: 1. Son ($110); 2. Daughter ($105); 3. Mom ($57); 4. Dad ($39); 5. Sister ($27); 6. Brother ($23); 7. Nephew ($21.85); 8. Niece ($21.70); 9. Grandma ($10); 10. work subordinate ($9).
And the family pet wasn
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