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3 Ways to Create Personalized Customer Experiences on a Budget
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Global Data, Local Impact: Mastering Personalization With a Centralized Data Hub
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How to Elevate B2B Buyer Personas Through Strategic Survey Insights
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3 Ways to Safeguard Against ‘Blandification’ in the Age of AI
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Knowing Your Customer—When Your Customer Is a Business
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LinkedIn Introduces CTV Ads for B2B Marketers to Target Audiences Off-Platform
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Marketing Is Not a Foreign Language
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Gartner Hype Cycle Downgrades CDPs in its Evaluation of Emerging Tech
![](https://chiefmarketer.com/wp-content/uploads/2024/02/cookie-90x70.jpg)
Five Things B2B Marketers Can Do to Succeed Without Cookies
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A Programmatic Approach to B2B Advertising in 5 Steps
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How To Get More Bang For Your Buck With a Retail RFP
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Boathouse Survey: CEO Perception of CMO Performance and Marketing Is Improving
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Blue Cross Blue Shield CMO on Post-Pandemic Marketing, New Audience Channels and Regional Targeting
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Marketers on Fire: Kelly Calabria, Chief Marketing and CSR Officer at Blue Cross Blue Shield, North Carolina
![](https://chiefmarketer.com/wp-content/uploads/2023/12/ctv-90x70.jpg)
The Case for CTV in B2B Marketing
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Marketers on Fire Roundup: CMOs at MetLife, Dickies, Walgreens, UScellular and Anywhere Real Estate
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OPINION: Better Marketing Metrics CMOs Can Give CFOs
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Content-Based Marketing Strategies in the Era of Third-Party Cookie Deprecation
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Webinar: How Successful Brands Deliver Personalized Experiences
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Marketers on Fire: MetLife Global CMO Michael Roberts on the Evolution of Thought Leadership
![](https://chiefmarketer.com/wp-content/uploads/2023/05/screen-shot-2023-05-14-at-101506-am-90x70.png)
CMO Council Report: 66% of Marketers Moderately Confident or Worse in Achieving Goals Amid Economic Headwinds
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INFOGRAPHIC: 51% of Pulse Survey Respondents Use Generative AI for Marketing
![](https://chiefmarketer.com/wp-content/uploads/2023/03/cm-industry-pulse-survey-staffing-1-90x70.jpg)
INFOGRAPHIC: 27% of Marketing Departments Were Affected by Recent Layoffs
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