Federated Direct has relaunched its macys.com retail Web site (www.macys.com). The redesigned site features a broader merchandise selection, as well as features that allow for easier accessory choosing, comparison shopping and gift giving. It also offers more customer service options and company information sections.
“The relaunch of macys.com is one example of how we continue to build, strengthen, and embrace the retail opportunities the Internet enables,” said Dawn Robertson, president of Federated Direct, in a statement.
Robertson continued, “Federated is poised to maximize the online channel as we evaluate and continue strategic investments, vendor partnerships and technological advancements.”
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