Quinn Jalli has joined as marketing services firm Epsilon as VP of deliverability and ISP relations.
Jalli joined Epsilon from Datran Media where he served as chief privacy officer and senior VP of list management. Prior to that, he worked at Digital Impact (now Acxiom Digital) as the head of both privacy and ISP relations, where he spearheaded efforts to establish industry-leading deliverability rates.
According to an Epsilon statement, Jalli played a key role in the formative process of CAN-SPAM, working with Congressional members and the FTC on the law and regulations. In 2004 he organized a cross-industry anti-phishing conference that brought brand name companies together with ISPs to address what was then a new threat to online enterprises and financial institutions.
“Epsilon takes great pride in high deliverability rates, strong overall performance and exceptional client service,” said Andrew Frawley, Epsilon’s president of marketing technology, in a statement.
Jalli and his team will establish and refine processes that ensure optimal delivery of clients’ email marketing programs to their customers. He will also represent Epsilon and continue to play an active role in deliverability industry groups and email coalitions, and will be involved in privacy and compliance matters.
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