The Federal Trade Commission has granted a Direct Marketing Association petition and extended the implementation date for the abandoned-call provision of the revised Telemarketing Sales Rule (TSR). But, the FTC denied the petition by the DMA and the American Teleservices Association to stay other provisions of the TSR.
The granted petition extends until Oct. 1, 2003 enforcement of the provisions that say telemarketers must use a recorded message as part of a “safe harbor” if the telemarketer abandons a call after the person who has been called answers the phone. This provision was to have gone into effect on March 31.
Call abandonment, in which consumers answer the phone only to find no one is on the line, results from the use of predictive dialers. This technology increases telemarketers
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