Inmark Beefs Up In-Store
Inmark Enterprises of Great Neck, NY, wrapped up 1998 by purchasing U.S. Concepts, a New York-based in-store sampling and event marketing company.The
Inmark Enterprises of Great Neck, NY, wrapped up 1998 by purchasing U.S. Concepts, a New York-based in-store sampling and event marketing company.The
Rushing to claim its share of the juicy $14 billion U.S. toy market, Milwaukee-based Alottafun, Inc. sets up a holiday Web site that specially targets
After spending five years at Nabisco, Cliff Medney felt the tug to be free. "It was time," he says. "I had learned and experienced a great deal and wanted
Minneapolis-based General Mills is celebrating the 75th anniversary of Wheaties by asking consumers to vote for their favorites among the numerous athletes
Musicland Stores Corp., Minnetonka, MN, signed Pepsi-Cola Co. of Somers. NY to sponsor Bandemonium, the latest rendition of an annual talent search conducted
It was a record year for mergers and acquisitions in the marketing services industry in 1998, when a total of 77 transactions were completed, up 32.8
Executive Shuffle at Cyrk Cyrk, Inc. ceo Gregory Shlopak, who founded the company in 1976, resigned in what company officials termed a strategic reorganization.
It wasn't enough to make Clamato virtually clam free. The Mott's, Inc. brand had to uphold a quirky image in an otherwise straight-faced blended vegetable
ANNA AND THE KING (Twentieth Century Fox) Estimated Release Date: Fourth Quarter 1999 Starring: Chow Yun-Fat, Jodie Foster Top Line: A non-musical version
This year promises to be an interesting - if not exciting - one for marketers. A robust economy, low unemployment, and low interest rates are driving