AGENCY MOVES
NOVEMBER 2000 DVC Group, Morristown, NJ, promoted Stephanie Murrin to senior executive vp-chief creative officer, William Donlin to executive vp-chief
NOVEMBER 2000 DVC Group, Morristown, NJ, promoted Stephanie Murrin to senior executive vp-chief creative officer, William Donlin to executive vp-chief
Most Innovative Communication Strategy Campaign: Tamiflu Launch Agency: Momentum, St. Louis (New York City office) Client: Roche, Nutley, NJ Mobile marketing
Among the industry gossip bandied about during the PROMO Expo conference and exhibition at Chicago's Navy Pier last month came two reports of the People
That advertising doesn't give the brand the justice it deserves," many of us often say. You see advertising on TV or in a magazine, and you know the product
Based on the feedback we've heard thus far and our own staff's impressions, it sounds like last month's PROMO Expo 2000 conference and exposition will
A potpourri of data appearing this November in PROMO's sister title, American DemographicsFamily ties that bind are especially true among America's grandparents
NOVEMBER 2000 Apple Not Included Metal lunch boxes are popular once again. But you don't have to go hunting for your old Welcome Back, Kotter carry-all.
Between Toys "R" Us, Wendy's and the post office, shoppers may notice little else this season.Get ready for a motherlode of Grinch.Universal Studios'
SFX bolsters field marketing with Heffernan buy.SFX, Inc., New York City, added additional field execution capabilities to its massive stable of entertainment
The inaugural Globes uncovered campaigns without boundaries.After nine years of handling the global World PRO Awards of Excellence competition, PROMO