Digital + Social
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Email
E360 Sues Anti-Spam Discussion Group Participants
David Linhardt, the marketer engaged in a high-profile court battle with e-mail blacklister Spamhaus, has opened a new front in his legal assault on anti-spammers.
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Email
Click Early, Click Often: Politicians Embrace Online Media
Marketers and politicians have a lot in common. They’re both constantly campaigning for your dollar or your vote. And they’re both wholeheartedly embracing online content delivery mechanisms as a way to stump for your heart.
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Email
What Will People Think? Your Online Reputation Reflects Your Brand Position
E-mail reputation isn’t just a technical issue among big e-mail service providers. As an e-mailer, your standing reflects on your brand and affects your e-mail efforts. So it’s important to maintain a topnotch stature.
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Email
E-News to Go
A new study by researchers at Yale School of Management suggests that companies can increase their bottom line by recommending a rival on their blogs.
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Email
E360 Aims to Smoke Spamhaus Out
In a massive broadening of his high-stakes court battle against anti-spam blacklisting service Spamhaus, e-mail marketer e360 Insight
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Email
E-mail Consumers Spend More, Buy More Impulsively: Forrester
Consumers who buy products through e-mail spend 138% more online than those who don
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Email
Top Three Tests from 2007 Email Awards Winners
I am not hung over, but I am definitely a little tired after partying the night away with this year’s MarketingSherpa Email Awards Winners at our gala in Miami.
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Email
SEC Halts Trading of 35 ‘Spam Campaign’ Penny Stocks
The Securities and Exchange Commission Thursday halted the trading of stocks in 35 companies that the commission claims have been the subject of what are known as pump-and-dump spam campaigns.