Craftmatic Settles DNC Case With North Carolina
Craftmatic of Maryland, a direct marketer of beds, has settled charges with the North Carolina Attorney General over alleged violations of the state’s do not call list.
State AG Roy Cooper alleged that Craftmatic sent contest entry forms to North Carolina seniors that included information authorizing the company to contact them about its products. Consumers who signed up for the contest soon got telemarketing calls from the company, even if they had listed their telephone number on the DNC registry.
Under the settlement, Craftmatic will make a number of reforms to its telemarketing practices including making it clear on any future mailings if signing up will result in telemarketing calls from the company, according to the AG.
In addition, Craftmatic will promptly stop calling people when asked to even if their numbers are not on the Do Not Call Registry or they have previously given the company permission to call, according to the AG.
The company will train its telemarketers to follow the law and keep detailed records of calls made to and complaints, continued Cooper.
