5 Tips to Win a Coveted 2019 PRO Award
Brand activation marketers have always busted boundaries. Show us what you've got—and take home a 2019 PRO Award.
Brand activation marketers have always busted boundaries. Show us what you've got—and take home a 2019 PRO Award.
7-Eleven is collaborating with the NCAA and BodyArmor on a March Madness AR game where customers can play their own three point challenge.
Instagram Checkout is the latest digital shopping service in the battle for eyeballs and dollars.
This week, the beer battle continues as Coors Light unveiled a new smart beer tap that lights up when “fueled by Bud Light negativity.”
To make a splash, Chipolte is partnering with Venmo for the giveaway to post surprise deposits directly into loyalty members' accounts.
From rotating celebrity colonels to live-stream videos of colonel climbing cats, KFC comes out swinging once again from left-field with its marketing magic.
Hilfiger is engaging Upfold's 16 million users to join the fun by overlaying imagery and copy to its Instagram Stories.
Smart technologies are the most recent addition to the marketing ecosystem and are proving to be the most effective platforms in increasing consumer engagement.
Shackleton Whisky and Shazam turn gift boxes into augmented reality experiences to bring the brand's story to life.
SunTrust is using new Snapchat tech, digital plays and plenty of interactive experiences to engage Super Bowl fans.