The United States Postal Service (USPS) has enacted a major change in its employee recognition and rewards program, letting employees choose rewards from a variety of vendors as opposed to managers handing out gift cards or other awards.
BORDERS, INC.: has rolled out a new credit card with Chase called Borders 3-2-1 Visa card, which gives consumers three points for very dollar spent at Borders or Waldenbooks stores; two points for gas, dining and grocery card purchases and one point for ...
Energizer and Kellogg's are among the latest brands to sign on as promotional partners backing Disney's/Pixar's upcoming release of the animated film Cars
Guinness is looking for fans to design the ultimate in-home bar; in the process, one stout fan may win a beverage center worth about $20,000.
Carl's Jr. and Hardee's have unleashed their latest kids' meal promotion tied to 4Kids Entertainment's popular Yu-Gi-Oh property, dangling an online sweepstakes for a chance to win Yu-Gi-Oh merchandise.
No matter how many promotions you’ve done domestically, there’s still a learning curve you need to go through to get a handle on the rules, regulations, and customs of doing business internationally.
AirTran Airways has teamed up with XM Satellite Radio and Andretti-Green Racing (AGR) for a sweeps that will give four racing fans the opportunity to experience the Indianapolis 500 on May 28.
In March, Smirnoff vodka began searching for an "enthusiastic drinks guru" to delve into the culture of cocktails, report back with his findings and represent the brand. It didn't take long to identify the perfect candidate.
McDonald's customers are giving a thumbs up to the fast-food chain's ongoing makeover, the company claims, as it has opened 20 newly designed restaurants in the U.S. and given another 20 existing locations an extensive facelift.
Brand marketers are out in force to back DreamWorks Animation's latest film Over the Hedge, dangling a host of promotions, mail-in offers and sweepstakes prizes.
