Attention Marketers: Drop the F-Bomb and Don’t Apologize
These 7 marketing lessons come from GoDaddy, K-Swiss, Starbucks, Lego, Nike and others are innovative, risky, fun and everlasting.
These 7 marketing lessons come from GoDaddy, K-Swiss, Starbucks, Lego, Nike and others are innovative, risky, fun and everlasting.
A Ph. D student is working on a new marketing technology that combines a smartphone camera and sensor data to make sense of one's surroundings in real time.
About 91%, or 245 million, of all Americans ages 12 and up listen to some form of radio every week, according to the Radio Advertising Bureau
interest wants to level the playing field for its advertisers by encouraging more men to use the site.
Marketing to Baby Boomers means you are targeting a powerhouse that has 70% of the nation’s disposable income. Here's 7 reasons why marketing to Boomers is unique.
Lists featured this week include Rock & Gem, National Pen Europe and Dog.com.
The Instagram feed is now open to all marketers, a service retailers and marketers have been waiting for as a way to sell products and services with one click on Instagram.
Those zany "Minions" are appearing on Amazon delivery boxes in a first-of-its-kind deal allowing a third party to use Amazon's boxes for marketing purposes.
Coca-Cola's new One Brand strategy has marketers talking. This author analyzes the strategy explaining why this is an important move for Coca-Cola.
These 3 methods of measuring influencer marketing may be commonly used, but we can all use a refresher.