Marketing Innovators has named Cynthia A. Mielke as manager, national accounts for JCPenney Incentive Sales.
Mielke will provide leadership for sales, marketing and client services.
Most recently, she was the national sales manager for Staples. Prior to that she worked for Omaha Steaks as an incentive sales manager.
Mielke was the president of the Incentive Marketing Association in 2005. She has been an active IMA board member for seven years, and is on the board of directors of the Incentive Gift Certificate Council. She also served two years on the board of directors of the Incentive Federation.
JCPenney Incentive Sales is the exclusive distributor of JCPenney gift cards to the incentive, recognition, promotional marketing and loyalty marketplace.
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