Channel | Social

Lindt USA has hit the road in bunny-shaped cars to hand out samples of its iconic foil-wrapped Gold Bunny chocolate candy, just in time for Easter. The

1800 Tequila has resigned SoHo Experiential to expand its two experiential brand programs.

Burt’s Bees has launched an educational tour and educational tourthat is moving across the U.S.

Subway restaurants has extended its healthy eating theme with a bike giveaway.

Silk Soymilk and Kashi discovered a new spot to get people buzzing about its products—the office.

Virgin Megastores has set the lineup for its Virgin College Mega Tour, shifting to hip-hop from traditional rock.

Pepsico is putting another foot forward to extend its Smart Spot health-and-wellness initiative.

Teletubbies is celebrating its 10th anniversary with a tour and pop-up store targeting new age groups—tweens, teens and young adults.

Amid much fanfare, Ace Hardware yesterday named the winner of its national contest that awarded one person ownership of one of its stores, a prize valued a $1 million.

Aspen vacationers and Manhattan commuters will get free massages later this year at the first spa expos to be held in the U.S.