A Cracker Sandwich Builds Sales One Local Event at a Time
The Snyder Lance Sandwich Crackers brand recently wrapped the first of a number of major grassroots efforts to gain share at the local level in key markets.
The Snyder Lance Sandwich Crackers brand recently wrapped the first of a number of major grassroots efforts to gain share at the local level in key markets.
KFC is using social media to give away hundreds of gift certificates to Facebook fans and Twitter followers.
Whether your brand sells to consumers or to other businesses, chances are you're looking for leads in lots of new places.
Red Rose Tea is stirring brand fans' memories of shared times with friends in an ecard Valentine campaign.
All of these campaigns offer valuable lessons that marketers can apply to their own promotional efforts in 2012
A Valentine