While you were in the post Turkey afterglow this weekend, our colleagues at Multichannel Merchant were all over the Black Friday/Cyber Weekend Beat. Here’s a round-up of their coverage on how retailers online and off fared.
Peter Frank, the director of editorial product development for T+L, outlined 10 Twitter tactics and strategies the brand uses to harvest impressive results.
Pinterest Place Pins is the social networks latest category of pinning and opens and opportunity for advertisers and marketers.
30 tips to help marketers increase fans and followers through content sharing.
Justin Lafferty (InsideFacebook) This infographic, created from the Facebook app, Post Planner, lays out a roadmap (in this case a fishing expedition) for marketers on how to increase your Facebook fan base. Tips include understanding who your fans are, what you as a business person should be doing and how to catch the big ones!
Teens are moving away from Facebook in favor of other social sites, according to a study from GlobalWebIndex.
Billboard uses social TV to promote its Music Awards and this authors tells us how they did it.
When confronted with ever more complex customer journeys and so much data, a marketer’s task can be daunting.
Chief Marketer asked several marketing pros to share what they thought would be the leading trends in 2014, as well as their biggest challenges and goals.
This infographic lays out who should be doing what in your social media plan.
