
Using Product Data to Enhance Omnichannel Growth for CPG Brands
How a unified product platform can help streamline and enhance omnichannel growth.
How a unified product platform can help streamline and enhance omnichannel growth.
How marketers can prepare for future statutes without starting the compliance process from scratch.
How The Times’ data strategy supports a view of the customer journey from end to end.
P&G’s strategy for reaching multicultural audiences--and how it’s boosting inventory industry-wide.
Key themes presented to media buyers at the 2022 Upfronts, including alternative currencies, film content and the enduring appeal of live sports.
How the brand increased conversion rates by taking upper-funnel data into account.
Insights from chief marketing officers Amy Summy of Labcorp, John Sheldon of SmileDirectClub and Lisa Stockmon of Banfield Pet Hospital.
How the company transitioned to a points-based loyalty offering for customers.
How the brand is converting customers with smarter data management.
How Meta is mitigating signal loss, optimizing its ads business, developing social commerce, and more.
Click here to to view the full list of the 2022 winners!