![Super Bowl Marketing](https://chiefmarketer.com/wp-content/uploads/2016/01/super-bowl-marketing300x200-160x125.jpg)
Avocado Marketer Stresses Over 2nd Year Super Bowl Ads
Alvaro Luque, the president of Avocados from Mexico, is bracing for the organization's second Super Bowl spot to air Feb. 7.
Alvaro Luque, the president of Avocados from Mexico, is bracing for the organization's second Super Bowl spot to air Feb. 7.
Coca-Cola hopes that its new campaign, "Taste the Feeling," will spark a fire under sales, which have been flagging for more than 10 years.
Kristen Hunter, Chick-fil-A's head of social and digital marketing, weighs in on how the brand is speeding up its social media marketing.
There are three key questions marketers need to ask themselves when crafting an interactive campaign, especially at the speed of light now required.
Get the recognition for you deserve for your outstanding promotional marketing campaigns—enter the 2016 PRO Awards today!
Heineken has added another notch in it "Cities" campaign, which partners with big cities across the U.S. for special events that enhance the cityscape.
Coffee-mate has been at OSU for a year marketing to college students, and during finals it opened The Café, an extravagant free coffee shop with delivery.
Looking for some last minute ideas to make your holiday marketing sparkle? Check out our round-up of holiday marketing coverage.
Coca-Cola's Leonardo O’Grad shares not only how and why crowdsourcing is so effective, but how the brands marketing strategy has changed.
In an effort to market to wealthy New Yorkers, Neiman Marcus is showing off a handful of its fantasy Christmas Book gifts in an upscale mall.