![Pepsi and Pizza Hut](https://chiefmarketer.com/wp-content/uploads/2016/06/Pepsi_20oz_PizzaEmoji-160x125.png)
Pepsi + Pizza Hut Partner in Emoji Promotion
Consumers who hunt for a bottle of Pepsi showing a pizza emoji just might get a free pizza from Pizza Hut as part of the Pepsi Emoji campaign.
Consumers who hunt for a bottle of Pepsi showing a pizza emoji just might get a free pizza from Pizza Hut as part of the Pepsi Emoji campaign.
As this article from the Chicago Tribune points out, the “ 'for her' marketing approach seems to have lost its appeal.” Here's what you need to know.
Marty St. George discusses the scary move to branded fares, how its new Mint service caught on with very little advertising and other marketing stuff.
Gen Z is different from its predecessors and should be treated as such. Here are 4 things to keep in mind when marketing to Generation Z.
It’s a wonder that the space-nerds from “Big Bang Theory” didn’t come up with this idea: an experimental “space balloon” that will circle the earth in an attempt to remove space junk threatening working satellites and spacecrafts. And, according to NASA, we sure could use one. NASA says that more than 500,000 pieces of debris, or…
As a fight over the rights to the Havana Club rum brand name continues, Bacardi has rolled out a new campaign for Havana Club rum.
Mobile marketing is a fast mover. Here are some tips and lessons on how to improve your mobile marketing campaigns.
It’s a partnership of extremes, GoPRO and its gear participating in over 1,500 Red Bull events each year as part of a new global partnership.
Here's three key tips on metrics, alignment and scale to get your organization started on a strong account based marketing plan.
With agencies in mind, we set out to find top practitioners at leading brands that will offer solutions to measurement challenges at PROMONext, June 14.