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WATCH OUT, SPAMMERS. E-mail list security is under the magnifying glass. An effort is under way within the list community to protect e-mail lists from

HERE'S A RELATIONSHIP-building move a first-timer probably wouldn't think of.On a friend's recent trip to England, Virgin Atlantic Airways flight attendants

REBOUNDING AFTER THE bittersweet launch and closing of a chocolate catalog, Miami-based Activa Marketing & Investment Group L.C. is readying a second

TAKE A LOOK around. No matter what mainstream fashion magazines say, every woman is not built like wafer-thin model Kate Moss.This fact isn't lost on

Direct Sales Inc. The 90,000 individuals listed responded by phone to a Direct Sales mail piece offering a chance to win various prizes. Everyone on the

WHEN LITTLE LUDWIG was told his first-grade class was going to be part of a pilot program, he assumed he'd be landing 757s at O'Hare International Airport.

A college friend once ran for student government president on the sole campaign promise he would shake the hand of every student on campus.Marla Isackson,

A QUIRKY MAIL OFFER from software manufacturer Symix generated giggles, interest and more than six times the number of prequalified leads expected. The

TWO RECENT PIECES of legislation in California may crack down on unsolicited electronic mailings in that state.The first, AB 1676, has been signed into

WHETHER TOP SECRET OR NOT, government agents who use high-tech communications devices that bounce off satellites are now getting the chance to procure