New Door-to-Door Program Debuts in Las Vegas
PowerShopper, a new direct-to-door, co-op polybag media program, will launch in Las Vegas on July 31.
PowerShopper, a new direct-to-door, co-op polybag media program, will launch in Las Vegas on July 31.
The U.S. Postal Service is hoping that public sentiment and the Postal Regulatory Commission might help persuade Congress to allow the USPS to drop Saturday mail delivery.
J. Crew Group Inc. has renewed its printing and production contract with Quad Graphics.
Today we meet Melissa Fernandez, senior account executive at Amerilist in Pomona, New York, where she's been for the past three years concentrating on the online and mobile marketing areas.
A good coach works out a strategy to lead her team to victory. The Phoenix Suns' marketing department functions in much the same way, plotting out a game plan to get fans in seats throughout the basketball season.
Williams-Sonoma, Inc. has awarded a multi-year catalog production and distribution contract to R.R. Donnelley & Sons Co.
While retail sales slipped somewhat, direct sales dropped significantly for Williams-Sonoma Inc. in 2009. Overall the, company pulled in $3.1 billion in total revenue, down from $3.36 billion in 2008. Direct revenue dropped, both in total dollar amount and in the percentage of the firm
Yankee magazine
Not so fast, direct marketing service suppliers. While Casual Male Retail Group Inc. is increasing its marketing budget by $1.5 million, to $20.7 million, in its fiscal 2010 year, you won
The U.S. Postal Service would continue to accept and drop-shipped bulk mail as well as deliver and receive express mail seven days a week, despite its forthcoming plan to stop Saturday delivery. Testifying before the Senate Subcommittee on Financial Services and General Government last week, Potter gave an overview of what the USPS plans to…