Channel | Digital

Nonprofits that want to mark their territory online next year need to learn to let go of the leash, says Jo Sullivan, senior vice president for development

If you want to put a label on DYMO's marketing goals for 2008, try personalization. And understanding shopping patterns.

Tony Hsieh, CEO of online shoe merchant Zappos.com, asks each employee to write a 100- to 500-word description of the company's culture every year for

Online marketing services provider J.L. Halsey last week reported a $2.1 million fourth quarter profit on $10.8 million in revenue, up from $364,000 in profits on $7.7 million in revenue for the same quarter last year.

(PromoXTRA) Online retailers have increased their use of welcome e-mails, according to a study by the Direct Marketing Association's E-mail Experience Council.

Wildmile Inc., a Seattle-based search engine and online marketing services firm, has obtained $4 million in debt financing to spearhead plans for expansion.

New Motion Inc., an online and digital entertainment company, has acquired Traffix Inc. for $138.9 million in stock.

Preation, an online design and marketing services provider, has acquired EWeb Designs.

After trying an initial local print campaign that proved too costly, GourmetStation.com is using a completely online strategy to market its fancy dinners.

Viator