Channel | Digital

Here's five tips for using marketing automation to maximize your lead generation efforts.

When we think about the buyer’s journey or building customer experiences that delight our prospects, the foundation for marketing needs to be around the “who.”

Marketers are too heavily focused on the last interaction they had with their customer and wasting time anticipating the next.

Digital transformation improves the customer experience, which increases loyalty and helps turn customers into brand ambassadors.

Six step-by-step instructions to create Instagram ads.

Consistency in the customer experience has become the new business imperative. The modern buyer demands to feel recognized and understood at every level of an organization.

Join us to learn the "5 Keys for Using Social to Drive Digital Marketing (You haven’t thought of)” during the free webinar Oct. 7 at 2 pm.

witter is integrating Buy Now with platforms that power e-commerce sites for merchants of all sizes.

For many companies, having the marketing department be the social voice isn’t enough. Enter the social employee.

You can have the best webinar content in the world. But if you don’t drive registrations and conversions, you’ve failed.