PROMONext: Leaders in Promotional Marketing Conference
PROMONext: Educational content you won't get anyplace else from top brand marketers from Ford, Johnson & Johnson, Heineken, Arm & Hammer and Snyder's-Lance.
PROMONext: Educational content you won't get anyplace else from top brand marketers from Ford, Johnson & Johnson, Heineken, Arm & Hammer and Snyder's-Lance.
You have a great client and you know that could recommend others, but how best to go about that. Here are seven ways to make sure the connection happens!
"Fem-vertising" is making great strides as a new marketing method to put women and girls in a more realistic light.
Has the "Agency of Record" model been replaced by "project" work? This article gives us some insight from both agency and brand experts.
Join us on June 16 in NYC to celebrate the 2015 PRO Awards winners. Also on the agenda: PROMONext, our fast-paced educational sessions with top brand speakers.
Is a company's longevity something that should be emphasized in branding?
Does your agency have what it takes to be a PROMO or B2B Top Shop? Apply now!
A Association of National Advertisers survey uncovers views of how both agencies and clients think about the RFP briefing process.
P&G is joining other major brands like S.C. Johnson, Unilever and Visa in cutting the number of agencies it uses.
Ogilvy & Mather Hong Kong has come up with a unique campaign, "The Face of Litter," that uses DNA to visually profile litterbugs in that city and put them all to shame.
Click here to view the 2023 winners!