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Holiday Shoppers to Spend $1.1 Trillion: Buyers Online to Go Wild
The health of the labor market, near record-low unemployment rates and continued monthly job creation will encourage spending, Deloitte predicts.
The health of the labor market, near record-low unemployment rates and continued monthly job creation will encourage spending, Deloitte predicts.
CMO Kimberley Gardiner takes us on the ride.
From rotating celebrity colonels to a massive colonel floatie, KFC comes out swinging from left-field with its marketing magic.
Paqui Tortilla Chips has reprised its #OneChipChallenge, daring spice lovers to try its dastardly chip.
Capital Group CMO Jaya Kumar takes us through strategy, planning and execution.
One-on-one conversations with local Mountain Dew customers led to local marketing and a turnaround in sales.
The PRO Award winners will be announced during a live awards brunch on October 24 at Neue House, New York. Join us.
Late night comedians, the media and social media users couldn't contain their enthusiasm to mock trump over #Sharpiegate giving the rest of us plenty of entertainment.
A new promotion from Stanley food and beverage containers challenges consumers to identify 40 films where its products have appeared over the past four-plus decades.
Anna Squibb, senior manager of integrated marketing communications, dairy foods, Land O’Lakes takes us behind the scenes.