Social
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Social
Where Companies Go Wrong With Social Media
For all the talk of the game-changing nature of social media, most companies do a poor job of embracing its opportunities and managing its risks. Find out why.
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Social
Think Twice Before Using Hashtags in Facebook Posts
The inclusion of Facebook hashtags is actually a drag on the viral reach, engagement and organic reach posts get. There are a number of possible explanations.
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Brands on Facebook: Post Images of Women to Get Likes
Facebook users like brand images of women way more than they like images of men. The study was published by nine leading retail brands.
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Facebook Gives Brands More Freedom When Running Promotions
Facebook has changed its tune regarding how businesses can run promotions on its social network.
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Nerdist’s New Media Empire
Entrepreneur profiles comedian Chris Hardwick and entertainment executive Peter Levin and looks at how they’re leveling Nerdist content across multiplatforms.
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Monday and Friday Best Days for Facebook Engagement
The majority of Facebook posts are made on Thursday and Friday, but Monday is one of the best days for engagement.
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Facebook’s EdgeRank Algorithm Is Dead: What This Means for Marketers and Brands
Facebook’s News Feed algorithm, EdgeRank, used to be about three factors: affinity, weight and decay.
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Why Influencers are Key To Your Content Marketing Strategy
Digital influencers are your content marketing distribution army. Here’s why you need them working for you!
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8 Of The Best Influencer Marketing Campaigns From 8 Hot Agencies
This author went straight to a number of agencies he respects to get their take on successful influencer marketing campaigns.
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Facebook News Feed Gets an Update, Gives New Life to Older Stories
Facebook recently updated its News Feed algorithm to give older, unseen stories that get enough engagement a second shot at visibility