Mobile
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Mobile
Smartphones Gain As Mobile Phone Market Matures
The mobile phone market may not be seeing the growth of previous years: Worldwide sales in 2009 totaled just over 1.21 billion units, a 0.9% decline from 2008, according to information technology research and advisory company Gartner Inc.
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Mobile
ShopNBC Revamps Its Mobile Access Platforms
ShopNBC has launched new mobile e-commerce capabilities as well as version two of its ShopNBC iPhone application.
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Mobile
Mobile Marketing Association Restructures, Names New North American Executive
The Mobile Marketing Association has transformed its structure, turning its four operating regions
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Mobile
Amobee Acquires RingRing Media
Amobee Media Systems, a mobile advertising systems developer, has acquired mobile advertising agency, RingRing Media.
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Mobile
Kahzam Acquires SMS Text Coupon Firm
Web platform development firm Kahzam, Inc. will acquire TeCoup.com LLC, a firm which provides SMS text coupons.
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Mobile
Wendy’s To Offer Mobile-Based Coupons In Northeast
Fast food chain Wendy’s International has selected Options Media Group Holdings, Inc., to help roll out a mobile couponing campaign.
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Mobile
7-Eleven Tests Mobile as a Marketing Channel
Quick-service retailer 7-Eleven is testing the mobile-marketing waters with a San Diego promotion designed to see how many of its customers will text in for a free Slurpee or Big Gulp
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Mobile
Mobile Marketing Association Head to Leave after Less than a Year
Mobile Marketing Association global CEO and president Mike Wehrs will give up his post at the helm of the trade association at the end of this year
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Mobile
Multimedia Mobile Campaign Supports “Avatar” Movie
LG Electronics MobileComm, Twentieth Century Fox and Lightstorm Entertainment have teamed up to create a new multimedia campaign supporting the new James Cameron film “Avatar.”
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Mobile
A Google in Your Pocket?
Elsewhere in this issue we mention Google-watching as a trend for 2010