Engagement
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Engagement
Ecko Trolls Malls for Talent
Apparel marketer Ecko Unltd. is running a 10-city mall tour to find models for its upcoming print ads. The American Dreams Model Search and Mall Tour began July 10 and runs through Sept. 18. Consumers visit the American Dreams center to audition for …
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Engagement
JPMorgan Chase Sponsors Leadership Day
Young tennis fans from the Los Angeles area got a lesson from industry leaders on the business of tennis yesterday at the JPMorgan Chase Leadership Day for Kids, which was held during the JPMorgan Chase Open at the Home Depot Center in Carson, CA. …
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Acquisition
Destiny’s Child to Play for Pepsi Billion Game Show
Destiny’s Child will perform this fall for the Pepsi Play for a Billion TV game show. One song from the group’s first performance in nearly two years this summer in Los Angeles will air exclusively on the Pepsi show set for Sept. 12. The group will be …
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Acquisition
While You Were Out Offers up a Dream Room
TLC is helping lucky homeowners upgrade their spaces with the Win While You’re Out sweepstakes beginning Sept. 13. TLC and partnering affiliates will give consumers nationwide the opportunity to win a $10,000 grand prize to turn an ordinary room in …
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Acquisition
NASCAR Teams With Cartoon Network
NASCAR and Cartoon Network have teamed to develop the NASCARtoon Racing brand, a customized on-air and online campaign sponsored by Kellogg’s and designed to engage young fans with the excitement of NASCAR racing through the familiarity of their …
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Acquisition
RadioShack Dangles Universal Orlando
RadioShack is sending 140 lucky winners on free trips to Universal Orlando as part of a July sweepstakes to drive in-store traffic. From now through July 29, customers can visit any participating RadioShack store and pick up a registration form or visit …
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Acquisition
K-Y Dangles a Double Date with The Bachelorette Duo
The sexual lubricant brand K-Y is getting romantic, encouraging couples around the country to go on dates via a sweepstakes that awards a double date with The Bachelorette duo Trista and Ryan Sutter. The sweeps ties in to the brand’s National Date Night …
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Engagement
Clear Channel Touts Low-Carb Snacks at Concerts
Clear Channel Entertainment promotes low-carb treats at its concert venues with a Sweet Seats of Summer promotion. Clear Channel signed Carbolite Foods’ CarboRite as the official low-carb snack for 20 amphitheaters in top markets. Concertgoers can win …
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Acquisition
WGN Sending Fans to Wrigley
Superstation WGN has launched the Boys of Summer Sweepstakes, a promotion that awards all-expense paid trips to cable subscribers from around the country who can watch their hometown teams battle the Chicago Cubs at Wrigley Field. The contest is a fully …
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Acquisition
Tejada Hits a Homer for Century 21 Contestant
Paula Bowen of Renton, WA, may have never heard the name “Miguel Tejada” until he replaced New York Yankees slugger Jason Giambi in the Century 21 Home Run Derby. But the Orioles shortstop clubbed an event-record 27 homers in Houston Monday, topping a …