Digital
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Digital
Device Changes to Google & Bing Marketers Should Know
There have been some mobile advertising changes to Google and Bing that marketers should be aware of with regard to pay-per-click campaigns.
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Digital
Online Marketing Services for Small Business
Check out these 25 solutions that can make life easier for small businesses, from SEO and pay-per-click advertising solutions to social media and content marketing.
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Digital
The Non-Creepy Future of Personalized Marketing
Everyone has their favorite story about a product they browsed once on a retail website, where that product subsequently “followed them around the web” wherever they went.
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Digital
Driving Engagement with Video Cloud Solutions
A report from Nucleus Research found that Video Cloud solutions from Brightcove enabled ExactTarget to better leverage its online video presence.
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Digital
Unusual Keyword Sources Can Spell Success
Finding the right keywords to get curious web browsers to click on your site has always been a challenge, and with tighter restrictions and long-tail search terms gaining footing, the challenge for marketers is even greater.
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Digital
You Think You’re Busy? Check Out This Guy
Next time you think you’ve got too many projects on your plate, consider Pieter Levels, a 28-year-old Dutch programmer who is a on a quest to launch 12 start-ups in 12 months.
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Digital
Under Armour Signs First Non-Athlete for Women’s Line
Misty Copeland, a soloist with the American Ballet Theatre, has signed with Under Armour to help sell its women’s line, pivoting from its traditional advertising using professional athletes.
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Digital
The Future of Programmatic Media Buying
Media buying has evolved tremendously in the past few years with the increased utilization of programmatic media buying systems.
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Digital
Creating Customer Loyalty With Personalization
Here are six ways that marketers can improve their customer’s experience on their websites.
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Digital
The Benefits of DAM Video
Implementing a digital asset management system can not only make your life easier, it can also make your team’s and your vendors’ lives easier.