Crisis Management
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Crisis Management
MLB and Ohtani: Building a Crisis and Reputation Plan When in a Pickle
Following the news of Shohei Ohtani’s involvement with an illegal bookmaker in California, the MLB is stuck between a rock and a hard place. Our author summarizes the scandal and provides a crisis communications format that should have been followed.
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Crisis Management
PR Roundup: the Power of Age, Ohtani’s Non-Presser and Observer Called Out
This week’s PR Roundup features a look at Edelman’s lean into the power of age, a callout for more diverse PR representation and the aftermath of Ohtani’s non-press conference press conference.
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Crisis Management
PR Roundup: TikTok Ban, Princess Kate and Journos Still Value PR
This week’s PR Roundup looks at the business implications of a TikTok ban, Princess Kate’s image issues, and Muck Rack’s 2024 State of Journalism which shows that journalists still value PR.
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Crisis Management
PR Roundup: State of Internal Comms, Apple Woes and Women’s Mentorship
This week’s PR Roundup looks at the state of internal communication, Apple’s investor relations and reputation woes and tips for women in mentorship in honor of International Women’s Day.
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Crisis Management
Listening to Stakeholders Doesn’t Just Build Trust – It Protects Reputation
The reputational impact of a crisis can be reduced, largely by embarking on a journey of rebuilding trust, engaging with all stakeholders, keeping employees motivated and bringing about deep-seated internal change, if need be. Our author details what steps PR professionals should take when a crisis erupts.
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Crisis Management
PR Roundup: Wendy’s Blunder, B2B Thought Leadership Impact and Ad Council Unites Against Gun Violence
This week’s PR Roundup looks at Wendy’s pricing blunder, the latest B2B and thought leadership study from Edelman and LinkedIn and a new coalition formed by the Ad Council to combat gun violence in America.
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