Topic

Agencies

  • Mailers Kept Their Promise-But Did the USPS?

    DESPITE A YEAR of record mail volume, postal revenue has fallen way below the U.S. Postal Service’s projections of a $200 million profit for fiscal 1999.

  • Digital Tributes

    SOMETIMES those 15 minutes of fame come after death.ObitDetails LLC, Chicago, gives families a chance to memorialize deceased loved ones-for all the world

  • USPS Plans Mail-Track DB

    THE U.S. POSTAL SERVICE is developing a database that will allow customers to track their own mail and give postal officials a better handle on mail flows

  • Press: 1 to Build a Relationship

    WE MUST CONFESS we don’t much like informational newsletters and magazines designed to help a company’s customers better enjoy a product or service. As

  • DATA DAM

    THE SPATE OF recently introduced privacy legislation may have a flag-waving, feel-good aura about it, but be alert. The direct marketing industry, experts

  • Directives Debut

    TWO NEW DIRECTIVES on e-commerce and distance selling of financial services were scheduled to be debated in the European Parliament earlier this month.Alastair

  • GARBING AND GABBING

    Imagine getting invaluable customer feedback on your products. “I like them but they need to be a little wider around the legs…Like totally drek and

  • Quelle to Acquire Karstadhain

    GERMANY’S KARSTADT A.G. department store chain said it plans to merge with mail order group Quelle. The merger, which will create one of Europe’s biggest

  • Beyond the Bag

    AFTER HANDING OUT 100,000 co-op giveaway bags to departing Super Bowl fans in January, Bob Perlstein, president of LCC Inc. in Atlanta, was so enthusiastic

  • Time Starved? Join the Club

    TIME AND MONEY are probably the most sought-after intangibles in any working woman’s life. Women’s Consumer Network, Washington, DC, is building a membership