Agencies Archives - Page 184 of 1932

Marketers Own Experiences Change Views About Sexism/Diversity: Cannes

Marketers from AT&T, P&G and Unilever share thoughts and personal experiences that drove them to change how their campaigns go to market.

Agencies

Publicis Groupe Bans Awards Programs

The new CEO Arthur Sadoun let employees know of the new rule through a memo reportedly leaked to the press.

Agencies

Nestlé Invests in Meal Delivery Service

Nestlé has led $77 million in new funding for startup meal delivery service Freshly, that was also supported by existing investors.

Agencies

Thought Leadership Significantly Impacts B2B Buying

The thought leadership content B2B buyers engage with in social media can have a tremendous impact on what they purchase, according to new research from LinkedIn and Edelman Digital.

Agencies

How Coca-Cola Turned a Romanian Music Festival into a Fashion Trend

How the success of this outsized Coca-Cola brand activation in Romania could be brought to the U.S.

Agencies

B2B Marketers Need to Consider User Experience in Mobile

B2B customers will engage via mobile if the experience is truly useful and relevant to their needs.

Agencies

Grant Thornton Aims for Status Go

Tax and auditing firm Grant Thornton has launched its first ad campaign in eight years to increase awareness with prospects in the financial marketplace.

Agencies

Civantos Receives Marketing EDGE Innovator Honor

Chief Marketer recently chatted with John Civantos, managing partner of Court Square Capital Partners, who received the Financial Innovator Award from Marketing EDGE earlier this month.