Agencies
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Agencies
Oiling…No, Make That Greasing…the Olympic Lamp
ALONG WITH “legal ethics” and “military intelligence,” “Olympic Games” is a current oxymoron.Games? Games are a bunch of kids choosing sides for softball,
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Agencies
The Call Of the Web: Tele-regulations could migrate online
As teleservices and Internet applications converge, online marketers should keep a close eye on telemarketing legislation.”There’s not much regulation
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Agencies
Go to Logo
A CYBERMARKETER WITH a newfangled method for designing and marketing logos and the like is moving to make its mark.MadeToOrder.com, in Redwood City, CA,
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Agencies
Like “Seinfeld,” This Ad’s About Nothing
Art Technology Group appears to be a terrific e-commerce resource for major players – but you’d never guess from looking at the ad for its Web siteART
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Agencies
Never Enough Time (or a Dozen Ways to Find Time)
Strategy is the art of making use of time and space. I am less chary of the latter than the former; space we can recover, time never. – NapoleonQ. What
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Agencies
AFP Settlement Approved
The U.S. District Court of New Jersey in December approved a settlement in a class-action suit filed against Jersey City, NJ-based American Family Enterprises,
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Agencies
Save That Date
FOR MANY MAILERS, protected mail dates have long gone the way of the Johnson Box.Most consumer catalogers stopped protecting dates a long time ago as
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Agencies
Offline Ads: Is TV a bust for dot-coms?
Branding isn’t exactly working for Internet companies. And the bundles of cash these virtual outfits are spending on TV campaigns isn’t helping the cause
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Agencies
PLAY DETECTIVE – INVESTIGATE YOUR LEADS
In the fast-paced, competitive world of high-technology marketing, companies need to find an extra edge to maintain high growth rates.Citrix Systems,