Agencies
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Agencies
REGULATORY: Trans Union Wins Stay of FTC Order
The Federal Trade Commission has stayed the enforcement of a Feb. 10 order against PerformanceData, the target marketing division of Chicago-based Trans
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Agencies
Austin-tacious!: A cast of thousands helped New Line teach the world to shag.
If you see one movie this year, see Star Wars. But if you see two, see Austin Powers: The Spy Who Shagged Me.” With those lines, voiced in a teaser TV
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Agencies
Sweeps Mailer Hit With $30 Million Settlement
A multistate settlement has required mega-sweeps mailer United States Purchasing Exchange to include clear and conspicuous disclosures of “Sweepstakes
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Agencies
Wholesale Hooch
Ever since the passage of the 21st Amendment to the U.S. Constitution repealing Prohibition, selling liquor wholesale has been costly, time-consuming
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Agencies
These Boring Times Cry for Humor
Another day. Another plane. Another flight attendant giving safety instructions that everyone – their minds elsewhere – had already tuned out.But suddenly,
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Agencies
Death and the Mailing
It’s often said there are two things in life that can’t be avoided: death and taxes. But a third inevitable item also should be added to that list: direct
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Agencies
FTC Looks at Yahoo
The Federal Trade Commission is making inquiries into Yahoo!’s customer information practices on its Yahoohealth Web site to determine whether the company
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Agencies
Apple Pies Charm Core Customers
Pet owners respond to sur-pies mailing.For one pet supply retailer, several thousand apple pies did what coupons couldn’t: they created goodwill among
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Agencies
ORANGE GLO INTERNATIONAL: CLEANING UP
Sixteen years ago, Max Appel went out to the garage behind his Denver home to see if he could create a cleaning product that worked well, smelled good