Topic

Agencies

  • SWEEPS HAT TRICK

    JVWeb, Inc., a Houston-based Internet strategy company, acquired a majority interest in privately held NewsUSA, which provides news and information about

  • Slack Pack

    When we discuss what doesn’t make creative hot, we’re usually talking about a campaign that doesn’t earn an acceptable response rate or a concept that

  • ACQUISITIONS: InfoUSA Buys Getko Direct

    InfoUSA, Omaha, NE, acquired Getko Direct Response of Canada from Cendant Corp. for $1.6 million. Getko, a Canadian list and data processing supplier,

  • Reseller’s Dream

    Great Plains Software Inc., which sells management and accounting software through resellers, had a problem two years ago.The Fargo, ND-based firm did

  • Grocery Express

    ShopLink.com, the online grocery shopping service, is planning a major expansion in which teleservices and the Internet will be linked.The Westwood, MA-based

  • CompUSA Reshuffles Its Help Desk

    CompUSA Inc. is moving its teleservices help desk program online as part of a new plan that will cut 1,500 store and support positions while adding 650

  • ONLINE MINI-ME: 3-D modeling enhances e-commerce sites

    It’s late. You’re tired. But you need a new dress for an important cocktail party in two days.So you log on to the Internet and check out your favorite

  • Music to Marketers’ Ears

    I just got back from a concert at the Charlotte Motor Speedway. It’s really an event that you have to see to appreciate,” Jeff Slater recounts. “There

  • Holt Would Ban Cell Phone Ads

    Rep. Rush Holt (D-NJ) was drafting legislation at press time that would ban the sending of unsolicited advertisements to cell phones.Numerous ComplaintsThe

  • BAIGlobal Expands Worldwide Division

    BAIGlobal Inc., Tarrytown, NY, has hired six market research professionals and expanded its Worldwide Services division to meet increasing demand to conduct