Agencies
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Agencies
Move Over, Quaker Oats
The alternative media industry may want to start engraving plaques for America Online marketing president Jan Brandt. As the Internet industry’s largest
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Agencies
DoubleClick Buys Stake in Flashbase
Internet advertising company DoubleClick Inc., New York, has acquired a 60% share of Flashbase in a stock deal. Flashbase offers services for the design
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Agencies
AOL Settles With SEC for $3.5 Million
America Online Inc. will pay $3.5 million to settle Securities and Exchange Commission charges of improper accounting procedures. The SEC alleged that
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Agencies
E-Shopping Guidelines Are
A coalition of seven of the most prominent companies in the online world proposed a set of guidelines designed to make Internet shoppers feel more secure.
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Agencies
Scare Tactics: Universal Home Video bundles video titles for Halloween.
Universal Home Video, Universal City, CA, will get a jump on the scariest holiday of the year when it rolls out a Universal is Halloween program at the
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Agencies
Former Trans Union Exec Dies at 64
Jay Frank, former senior vice president for Trans Union, died of complications from heart surgery in May at Chicago’s Rush Presbyterian Hospital. He was
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Agencies
Stored Value: Non-traditional retailers catch onto in-store marketing as veteran grocers exploit new technologies.
What’s good for the goose is good for the gander.After watching for years as in-store marketing helped drive sales, retain customers, and fuel repeat
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Agencies
Reseller’s Dream
Great Plains Software Inc., which sells management and accounting software through resellers, had a problem two years ago.The Fargo, ND-based firm did