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  Welcome TO THE Evolution

  1to1 charts the growth of old school call centers into high-tech customer interaction centersWith the wide acceptance of Ask Jeeves and scores of other

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  BUSINESS-TO-BUSINESS: It’s All in the Packaging

  IN THE FACE OF ALL the recent dot-com failures and shakiness in online marketing, one small New England company is taking everything in stride.”I won’t

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  Grass Roots Marketing

  Lawn Doctor to debut 2001 mail campaign Lawn Doctor Inc.’s latest direct mail prospecting effort features a new focus – brand development and differentiation.

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  INTERNATIONAL: New Law Zaps Euro E-Biz

  AS OF NEXT MONTH, using a dot-com strategy for e-commerce in Europe will become a lot more difficult. The reason? A new regulation has been passed that

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  Stemming the Flow

  CRM helps Santa Rosa, CA, keep track of citizens affected by its pipeline projectThe city of Santa Rosa, CA, manages one of the country’s largest agricultural

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  DIRECTIONS: Good Works by Design

  Clackamas Women’s Services was in dire need of help when it came time to send out holiday mailings. In early 2001, the Clackamas County, OR shelter and

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  Postmodern DM

  Design magazine launches in style DWELL is a new bimonthly magazine dedicated to sleek modern home design and architecture. However, its subscription

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  THE MAKEOVER MAVEN: Paving the Road to Vagueness

  Cruel World, an online career service, succumbs to the siren song of cleverness with a misguided attempt to attract prospectsTHOSE RUMBLING SOUNDS you

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  DIRECT HIT: The Titan

  OF ALL THE RASCALS who operated in U.S. business during the 19th century, none had greater impact than Jay Cooke. His banking company, Jay Cooke & Co.,

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  List Source

  NEW LISTS Everything Nautical Reach 15,000 who bought from or inquired about items in this catalog of nautical-themed gifts and accessories. The catalog