Topic

Acquisition

  • Dodge Charger Top Prize in Online Gaming Tournament

    Hundreds of gamers at dozens of EB Games’ stores are about to play one another in a tournament that showcases the launch of a new game and gives the winner a Dodge Charger. The interactive video game tournament, Battlefield 2: Modern Combat …

  • NHL, New Line Team For Just Friends Promo

    New Line Cinema and the National Hockey League are rolling out a series of in-arena promotions around the upcoming film Just Friends, touting a sweepstakes for a chance to win tickets to the 2006 NHL Stanley Cup Finals with one of the movie’s co-stars. …

  • GSN, Fashion Bug Launch Millionaire Sweeps

    GSN, the gaming network, is giving viewers an opportunity to walk in the shoes of a millionaire via a sweepstakes with retailer Fashion Bug. Consumers can enter the Live Like A Millionaire sweepstakes online at GSN.com or Fashionbug.com for a chance to …

  • Mudd Jeans Launches Curvy Jeans

    Mudd Jeans is readying a host of promotions to support its launch of denim jeans for curvy girls ages 15 to 24. The new line, Delicious Curves by Mudd, comes in 17 designs and features crystals, lace trim, embroidery, bleaching and tacking. The …

  • Orbitz Takes Weather Channel Viewers Online With Sweeps

    Online travel company Orbitz is taking flight with a sponsorship on The Weather Channel, launching a four-week sweepstakes that will award a grand-prize trip to a weekly featured destination.

  • Cartoon Network Kicks off Annual Holiday Toy Giveaway

    Cartoon Network is back with its annual holiday toy give-away offering the chance to kids to win a truckload of Hasbro toys. But there’s a catch: Entrants have to act fast. Tommy and Tara, who host Cartoon Network’s popular Friday kids’ programming …

  • Court TV To Send Viewers on Island Getaway

    Just in time for the holidays, Court TV is giving viewers something to dream about— trip to a private villa in Jamaica. The network is launching its first-ever holiday sweepstakes, which will send one grand-prize winner to Half Moon Bay in Jamaica with …

  • Sesame Workshop Endorses Sunkist Citrus

    Sunkist Growers has recruited Cookie Monster and Elmo to sell citrus fruit to kids.

  • Energizer Targets Tuners via DUB

    The Energizer Bunny is hanging with gearheads for a hip-hop concert and auto tour next year.

  • PBS Launches Las Vegas DVD Sweeps

    To generate buzz around the release of its new DVD, Las Vegas: An Unconventional History, PBS has launched its first-ever DVD promotion and sweepstakes that will send two winners and two guests on a trip to Las Vegas. PBS is giving viewers a …