PR/Comms
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Crisis Management
The 5 Most-Read PRNEWS Stories of 2024
What topics attracted the most attention from PR professionals this year? Take a look at the PRNEWS top 5 most-read stories in 2024. Crisis and digital PR seemed to engage our audience most—particularly anything having to do with TikTok or LinkedIn.
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Corporate Social Responsibility
2025 PR Predictions: Internal Communications
As 2025 approaches, it pays to take stock of everything that occurred in 2024 and how it could impact the next year of the PR industry. Some friends in the communications world approached PRNEWS with predictions for the coming year in regards to internal communications.
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Social Media & SEO
2025 PR Predictions: Content Creation and Storytelling
Friends within our audience of PR and comms professionals have provided predictions of what’s to come in 2025, which we’ve organized into a series to publish throughout the week. The following address the evolution of content creation and storytelling.
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Influencer Marketing
2025 PR Predictions: Media Relations
Friends within our audience of PR and comms professionals have provided predictions of what’s to come in 2025, which we’ve organized into a series to publish throughout the week. The following address the media relations space.
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Digital & Technology
2025 PR Predictions: Digital PR, Tech and AI Influence
As 2025 approaches, it pays to take stock of everything that occurred in 2024 and how it could impact the next year of the PR industry. Some friends in the communications world approached PRNEWS with predictions for the coming year in regards to technology and digital PR.
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Digital & Technology
2025 PR Predictions: Transforming Work Life and Business
As 2025 approaches, it pays to take stock of everything that occurred in 2024 and how it could impact the next year of the PR industry. Some friends in the communications world approached PRNEWS with predictions for the coming year in regards to business and work life in PR.
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Branding/Marketing
PR Roundup: TikTok and the Supreme Court, GIPHY Trends and Executive Media Consumption
This week’s PR Roundup looks at the latest developments in the TikTok ban case, GIPHY’s on-trend predictions for 2025 and a survey that shows what executives are looking for when it comes to consuming content.
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Digital & Technology
Breaking into Podcasts: Media Relations Tools
Where do podcasts reside in the PR pro’s toolbox, and how can one identify the most appropriate pods for a company or client — especially with millions now in production?
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Crisis Management
49% of Companies Have a Crisis Plan. But Is It Enough to Save a Reputation?
Only 49% of companies have a formal crisis plan. And less than 25% of companies practice those crisis plans and conduct active drills.
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Digital & Technology
5 Ways to Improve Media Relations with Data Support
By harnessing data-driven insights for media relations, PR professionals can refine communication strategies, enhance outreach efforts and even strengthen relationships with the right media outlets.