PR/Comms
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Crisis Management
PR Roundup: OpenAI Angers Scarlett Johansson, Best Times to Post on Social, Healthcare and Influencers
This week’s PR Roundup looks at OpenAI’s response to ScarJo, the next chapter for healthcare, influencers and agencies, and new data on when to post to social media.
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Branding/Marketing
How To Optimize Success at Your First Trade Show With a Client
Incorporating trade shows into your broader marketing strategy offers invaluable opportunities to elevate your clients’ visibility, credibility and market presence. Here are several strategies you should consider implementing to ensure your next trade show is a success for both you and your client.
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Crisis Management
Diddy’s Apology Disaster: 4 Lessons in What Not to Do
The internet is fuming with criticism over Diddy’s recent apology for physically abusing his ex-girlfriend. The apology, awkwardly timed after video evidence surfaced, reads more like a self-help infomercial than a genuine expression of remorse.
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Digital & Technology
How to Avoid Google Penalizing Your AI-Generated Content
The resulting influx of AI-generated content begs the question: how will Google treat this kind of content? Will brands and creators get penalized for using AI?
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Branding/Marketing
Finding PR and Community on Reddit
PRNEWS spoke to Parry Headrick, Founder of Crackle PR about his Reddit AMA experience, as well as Alistair Berry, moderator for the r/publicrelations subreddit.
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Crisis Management
PR Roundup: KC Kicker Misses, So Many Dicks, Oreo Dominance
This week’s PR Roundup looks at KC Chiefs kicker Harrison Butker going viral for conservative speech, e.l.f. Beauty’s commitment to DEI with a blatant campaign and the reigning social media snack champion.
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Media Relations
Three Must-Haves in Your Next Press Release
What goes into creating a press release that will generate interest from journalists?
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Crisis Management
Starbucks’s PR Blunder: Blaming Customers Equals Trouble
What compounds the problem and leads to the worst kind of viral media coverage is company leadership shirking accountability by saying sales dropped due to impatient Starbucks customers.
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Digital & Technology
Get the Most Out of LinkedIn’s Data to Boost Your Thought Leadership Campaigns
Following are three recommendations to help you harness LinkedIn data to make faster and smarter decisions with greater ROI for your executive eminence programs.
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Branding/Marketing
PR Roundup: Commencement Crisis, Boy Scouts Rebrand, Media Consumption Habits
This week’s PR Roundup looks at Higher Education’s current commencement and communication crisis, the rebranding of the Boy Scouts and a new survey on media consumption habits of Washington, D.C. policy insiders.
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