Cynopsis Archives - Page 19 of 46

12/08/22: The fallout from the Smash World Tour’s cancellation continued this week

Thursday December 8, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. The fallout from the Smash World Tour’s cancellation continued this week as Panda Global CEO Dr. Alan Bunney was ousted from the organization. Bunney was cited by multiple Super Smash Bros. tournament organizers as having attempted to coerce […]

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Ready, Player One?

A SeeHer Series The metaverse is upon us, and brands are scrambling to figure what the opportunities are and how to activate them. SeeHer is partnering with Cincinnati agency Curiosity to develop the insights and data marketers need to succeed in cyberspace. In this week’s column, Curiosity Co-owner Ashley Walters, executive director of the agency’s […]

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Cynopsis: Esports

12/01/22: NYT report casts doubt on esports profitability; Fortnite and NFL launch in-game experience; FTC considering battle with Microsoft over ATVI deal

Thursday December 1, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. A New York Times story about the uncertain profitability of esports has made waves in the industry this week. “They certainly pitched us that the growth of these leagues would be meteoric,” Misfits founder and CEO Ben Spoont […]

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Cynopsis: Esports

11/17/22: International Olympic Committee to host the first Olympic Esports Week in Singapore

Thursday, November 17, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. The International Olympic Committee will host the first Olympic Esports Week in Singapore in June 2023, the IOC announced Wednesday. The event, which will take place from June 22-25, “will showcase the best of virtual sports – hybrid physical […]

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“Gold Rush”: From Green Beret to Gold Miner

Discovery Channel’s “Gold Rush” miner and team leader Fred Lewis is a military veteran whose entire crew is comprised of vets – which is no coincidence. He explains the connection to Cynopsis. How does your training as a Green Beret help with your work as a gold miner? Training to become a Green […]

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Cynopsis: Esports

11/10/22: Worlds 2022 shatters viewership record

Thursday November 10, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. The 2022 League of Legends World Championship set a new record with 5.1 million concurrent viewers across all platforms, according to Esports Charts. The event became the second-highest in esports history in concurrent audience; the Free Fire World […]

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“Opportunity Knock$” Puts the Real in Reality TV

Jamie Strayer, first-time producer of “Opportunity Knock$,” a not-for-profit TV series that uses technology to help Americans overcome the practical and mental elements of debt, explains how – and why – her show keeps it real. How is this show differ from other reality shows that aim to help people undergoing financial struggles, like “Going […]

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On the Move: BBC Studios

Three months ago, BBC Studios put global syndication and ad sales under one roof, a move aimed at unlocking growth that included the promotion of Tara Maitra to Chief Commercial Officer, Global Distribution,. Maitra tells Cynopsis how it’s going so far. As not all in the industry immediately think of the BBC as a commercial […]

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Cynopsis: Esports

11/03/22: Riot brings in $20 million from Champions bundle

Thursday November 3, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Global head of VALORANT esports Liam Faria announced Wednesday at the Esports Business Summit that Riot Games brought in more than $20 million from its 2022 VALORANT Champions bundle, an in-game cosmetic package centered around the world championship […]

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ID Works to Shift the Stigma Around Domestic Violence

ID is amplifying increased awareness around Domestic Violence Awareness Month this October with the launch of its “No Excuse for Abuse” campaign partnership with domestic violence organizations One Love Foundation and NO MORE. Jason Sarlanis, President of Crime & Investigative Content, Linear and Streaming, Warner Bros. Discovery, explains why the true crime network has a responsibility to step […]

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