Branded Videos Have Easier Time Reeling in Viewers

(PR News) Bill Miltenberg
Kmart-Ship-My-PantsThis mini report shares research from Adobe’s 2013 Video Benchmark Report. Of note is that while videos garner more likes, comments and shares than photos, links and text posts, companies are still slow to adopt the medium. Miltenberg shares a number of key findings that all marketers need to know. The bottom line? If you’re not doing video, you should be. Read the article.