Who’s Doing What For Haiti
It’s been five days since the 7.7 earthquake left Port-au-Prince in ruins, and governments, individuals and corporations have pledged what they can to help with the relief efforts in Haiti.
Based on press releases, here’s a quick rundown of which corporations have pledged cash, services and people. Also, here’s who’s letting the public know they are giving without coming off like it’s a marketing campaign:
- Crocs: They are donating thousands of pairs of Crocs to Haiti, and they’re using its headquarters as a drop-off point for those who want to donate supplies. But the headline of its press release makes it look like corporate giving is a competition, and that Crocs is in first place. Boasting to the world about being “a leading” anything in a press release is probably also not a good idea.
- Walgreens: $100,000, plus they will match employee contributions up to $50,000. On top of that, is providing non-perishable food, water and medical supplies to the University of Miami Global Institute for Community Health and Development which has set up clinics and triage units on the streets of Port-au-Prince. The Miami-area stores are also taking donations to support American Red Cross.
- Kohl’s: $250,000. They aren’t matching employee contributions, but recommended American Red Cross as a place they could make donations to.
- Dollar General: $100,000. They are taking the same approach as Kohl’s: Advising employees about the American Red Cross, but not forcing or matching contributions.
- Burger King: The Have It Your Way Foundation is giving $50,000 and collecting supplies from its employees. Whopper sales must be down.
- Spirit Airlines: Okay, follow this donation of up to $10 million, which will go to Y
