The Demographics of Social Media
Have you heard about the Morgan Stanley report on social media usage? It was penned by a 15-year old intern there. Here are details.
Any way, I decided to ask my four kids (ages 17, 15, 13, 10) if they Tweet. None of them do. They text; rarely email. The two older kids are on Facebook, but not MySpace. None read blogs. None do virtual worlds. They get their information from friends and the internet.
The whole exercise really makes me wonder, overall, how effective social media is — and how big it will become. Yes, it’s growing, but…you fill in the rest.
