Chief Marketer Staff
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F.Y.I. Acquires Two DM Companies
F.Y.I. Inc., Dallas, has acquired two direct marketing and printing firms: Sacramento, CA-based TCH Group, and Advanced Digital Graphics, Inc. (ADG) located
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DM Management Secures Investment Capital
DM Management Company, Hingham, MA, has secured a $12 million first mortgage loan from John Hancock Real Estate Finance, Inc. The financing will be used
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World Color to Acquire Infiniti Graphics
World Color Press, Inc., Greenwich, CT, has entered into a purchase agreement to acquire Infiniti Graphics, Inc., a Connecticut-based commercial printer.Infiniti
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Direct Focus Sales Jump on Strength of Bowflex
Direct Focus, Inc., Vancouver, WA, had full-year sales of $57.3 million ($88.8 million Cdn), up 188 percent from $19.9 million ($28.4 million Cdn) in
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Catalina Buys DCI Cardmarketing
Catalina Marketing Corp., St. Petersburg, FL, acquired DCI Cardmarketing, Manasquan, NJ, a specialist in retail card-based loyalty marketing programs.
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DIRECT Listline
Women with Families This compiled file contains 150,304 working women with children. Individuals within the file have responded via direct mail to publishing,
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Delia’s Confirms Plans for IPO of Internet Subsidiary
In response to investor and media inquiries, Generation Y marketer Delia’s Inc., New York, said it has, subject to market and other conditions, formally
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AOL Members Spent $1.2B in Online Holiday Shopping
America Online Inc. said its members spent over $1 billion with online retailers available through AOL during the nearly six weeks of the 1998 holiday
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Diet and Fitness Dominate Top-Grossing Infomercials
Half of the top ten grossing infomercials for 1998 fall within the diet and fitness category, according to the annual ranking released by The Infomercial
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NBTY Launches TV Ad To Attract Mail-Order Customers
Vitamin direct marketer NBTY Inc., Bohemia, NY, announced the roll out of a national television advertising campaign to attract new mail-order vitamin