Chief Marketer Staff

• Fingerhut Takes its Final Order

  Fingerhut Cos. Inc. will take its last order for both catalog and online merchandise tomorrow. Catalog production was halted weeks ago and the Web site,

• Agencies

  letters to the editor

  Free (Strings Included) I read Herschell Gordon Lewis’ latest Curmudgeon-at-Large columns (DIRECT, March 15 and April) and my question is: In direct response,

• Agencies

  Software by Softheads

  WANT YOUR CUSTOMERS MANAGED? Probably the same CRM experts who managed Plymouth and Oldsmobile out of the market are available. A few Enron alumni are

• Lucas Joins DraftWorldwide

  James Lucas has been named as senior vice president, director of research, database and analytics by DraftWorldwide Chicago. Previously, he was director

• Short Cuts

  Retailer Designs Inc. has completed its $170 million purchase of Casual Male Corp. The purchase was approved on May by the U.S. Bankruptcy Court for the

• Agencies

  Gupta, InfoUSA Refile Slander Case

  THE COURTS will have another chance to determine whether a letter sent to the Indiana GOP defamed InfoUSA and its CEO Vin Gupta. In February, a federal

• Yesmail Launches BtoB E-Mail Database

  Online marketing services company Yesmail, Inc. has launched Yesmail’s B2B Network, an email list of more than eight million opt-in business contacts.

• WARNER BROS. BACKS ‘POTTER’ VIDEO WITH GLOBAL GAME

  Warner Home Video, Burbank, CA, is hyping the May 29 home-video release of “Harry Potter and the Sorcerer’s Stone” with an online game dubbed Owl Prowl,

• GOP Photo Fundraiser Raises Cash and Eyebrows

  A Republican fundraising letter offering pictures of President Bush taken on Sept. 11 has drawn both ire and contributions.

• Agencies

  Blasts From the Past

  CLASSMATES.COM is hoping new features such as a workplace directory will help boost its paid membership. The site currently has more than 28 million members,