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Chief Marketer Staff

  • DMers Pony Up for DMEF Auction

    Several direct marketing firms have donated products and services for an auction to raise funds for the Direct Marketing Educational foundation. L.L Bean

  • CompuCredit to Buy Fingerhut’s Receivables

    CompuCredit Corp. has agreed to purchase Fingerhut’s credit card receivables, totaling $1.2 billion, from Federated Department Stores, the Minneapolis

  • EDS Exec Scores EC Privacy Contracts

    European data protection policies, those requiring standard contractual privacy clauses, were criticized today by a privacy authority in the United States.

  • Postal Hike Will Lead to Big Bite for Small Businesses: NFIB

    Small businesses will suffer a $2.3 billion bite as a result of the postal hike taking effect this week, according to a study by the National Federation

  • Blackstone Finalizes Columbia House Deal

    Blackstone Capital Partners III LP has bought a majority stake in music mail order marketer Columbia House Co. for about $400 million, according to published reports.

  • ALC of New York Hires Pattie Olivieri

    ALC of New York LLC has named Pattie Olivieri as vice president consumer brokerage. Olivieri had worked at Direct Media Inc., Greenwich, CT, since 1987.

  • Permission Guru

    Seth Godin is a best-selling author and entrepreneur. He has written four books that are popular around the world, including his latest, “Survival Is Not Enough,” with a forward, oddly enough, by Charles Darwin. Godin founded interactive direct marketing company Yoyodyne, which Yahoo! acquired in 1998.

  • Off-the-Cuff: Save the USPS

    So often real, progressive legislation that could benefit large numbers of Americans doesn’t become law because well-placed and well-financed corporate

  • Millard Group Debuts Martha Stewart Living Seniors Enhanced

    Millard Group Inc. is offering a new segment of its Martha Stewart Living file, Seniors Enhanced.

  • Bilney Joins Schwab as Chief Marketing Officer

    The Charles Schwab Corp. has tapped Jody Bilney as executive vice president and chief marketing officer.