Author

Chief Marketer Staff

  • D&B Acquires Hoover’s

    D&B, the information compiler and credit rating service will acquire Hoover’s for about $117 million. Hoover’s, Austin, TX, provides industry and market

  • Short Cuts

    Brookstone, Inc. has tapped online document browsing service provider RealRead Inc. to create an electronic version of its 68-page holiday catalog to

  • Online Ads Target More, Says Trend Report

    Online advertising is more narrowly targeted, rich media is growing and clickthrough rates remain steady, according to a study by DoubleClick Inc. More

  • Acxiom Acquires MarketsOnDemand

    Acxiom purchased MarketsOnDemand, a Chicago database firm, on Nov. 26 for an undisclosed sum. Acxiom acquired Toplander Corp., a holding company for two

  • J. Jill Expects to Post Lower Sales

    The J. Jill Group Inc. expects to report fourth quarter net sales in the range of $102 to $107.5 million, compared to $91.7 million for the same period

  • Agencies

    Four More Years—The Story Behind the Postal Windfall

    You may have heard that the U.S. Postal Service “found” $27 billion. Besides hoping a similar windfall comes your way, you might wonder: Where did they find it and how did this happen?

  • A&F and Martha Make PR Blunders List

    Thongs for little girls and a poor recipe for getting out of an insider stock trading scandal helped land Abercrombie & Fitch and Martha Stewart at the

  • DIRECT Listline

    Fortune 1000 Executives Aggressive List Management is offering this newly compiled file of 1,999 CEOs and other top-level risk mangers from these firms.

  • HOLIDAY SALES TO RISE FOUR PERCENT

    Retail sales are expected to rise four percent this holiday season to $209.3 billion, with heavy promotions and discounts to lure recession-weary shoppers.

  • DIRECT Listline

    First Financial Resource Investment Buyers There are 101,907 last-12-month active investors named in this file. They are affluent individuals who hold