Chief Marketer Staff
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Agencies
Telemarketers Working for Nonprofits Must Keep No-Call Lists
Proposed changes in the Federal Trade Commission’s telemarketing regulations, announced yesterday, will now require for-profit companies that do telemarketing
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Agencies
USPS Signs Tentative Pact With Two Unions
The U.S. Postal Service and two of its largest employee unions, the American Postal Workers Union and the National Postal Mail Handlers Union, have reached tentative agreement on a two year contract.
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Three Plead Guilty in Subscription Fraud Case
Defendants used stolen names, sent bogus mail pieces to list managers
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Online Revenue Grows at Last
Showing the first signs of growth in a year in a half, Internet advertising revenue totaled $1.47 billion for the third quarter of 2002, according to
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Catalog Sales Drop, Overall Rise For JCPenney
J. C. Penney Co. Inc., the cataloger/retailer based in Plano, TX Reported that catalog revenues dropped 7.2% to $436 million for the month ended Nov.
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Executives Depart MKTG to Start DM Business
Two vice presidents at MKTG Services Inc. have left the firm to open a new direct marketing company.
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Lillian Vernon Posts $4 Million Loss for 3rd Quarter
Lillian Vernon Corp. suffered a net loss of $4.1 million for the third quarter. Last year, the net profit was $2.6 million for the same period. The company
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Yankelovich: Consumers Seek Surety, Comfort and Value in 2003
Marketers who don
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Marketers to Increase Budgets in 2003: Survey
More than half of all online and offline marketers anticipate marketing budget increases during 2003, while only 6% say their budgets will shrink, according
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Coldwater Creek Reports Strong Fall Season
Coldwater Creek Inc. reported large third-quarter increases in net sales and income, with sizable boosts coming from the retail and Internet segments.