Chief Marketer Staff

• Drawing Crowds

  If you’re not one of the people building your own must-see TV lineup using the video available on the Internet, then take comScore’s word for it: Online

• Walmart’s Parading Pet Promo

  Hasbro’s Littlest Pet Shop is running a promotion in February that would be any brand marketer’s dream. In February, kids waving flags will parade through

• Vision Creative Launches Social Media Practice

  Vision Creative Group, an advertising and online marketing agency, has bowed Vision Creative Insights, a social media practice.

• Fetch Enterprises Names Edward R. Howell CEO

  Fetch Enterprises Inc. has named Edward R. Howell CEO

• Amazon Feels The Love For Kindle

  A casual observer couldn

• Revenue Down, But Acxiom CEO Sees Better Future

  Despite a drop in third-quarter revenue, Acxiom Corp. CEO John Meyer said that client wallets were

• Lexon Acquires Nanoinkjet.com

  Lexon Technologies Inc. has acquired Nanoinkjet.com, an online retailer of recycled inkjet and toner cartridges.

• Deluxe Posts Income Increase

  Deluxe Corp. posted net income of net income of $30.5 million in the fourth quarter 2009 an increase over net income of $27.9 million in the prior year.

• Agencies

  NBTY Income Rises in Quarter

  NBTY Inc. reported net income of $76 million for the first quarter, a surge over net income of $13 million in the prior year.

• Acquirgy Names Lilly VicePresident

  Acquirgy, a direct marketing agency, has named Kristine Lilly vice president of media services.